Customer Insight Management

Responsibilies:

• Design and implement customer research methodologies, including surveys, focus groups, and interviews to gather actionable insights.
• Analyze quantitative and qualitative data to identify customer trends, preferences, and behaviors.
• Collaborate with cross-functional teams to develop customer-centric strategies and initiatives based on research findings.
• Prepare comprehensive reports and presentations to communicate insights and recommendations to stakeholders.
• Monitor industry trends and competitive landscape to inform strategic decisions.
• Work closely with the Customer Experience team to ensure insights are effectively integrated into the customer journey.
• Build and maintain relationships with internal teams and external partners to enhance research efforts.

Requirements:

• Bachelor's degree in Marketing, Business, Psychology, or a related field; Master's degree preferred.
• 10+ years of experience in customer insights, market research, or a related field.
• Strong analytical skills with proficiency in statistical analysis tools
• Excellent communication and presentation skills.
• Ability to synthesize complex data into clear, actionable insights.
• Experience in customer experience management is a plus.
• Strong project management skills and attention to detail.

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