CRM Manager, HK MC (Luxury Brand)

Job description

Responsibilities

Formulate and implement comprehensive CRM strategies aligned with marketing objectives.
Enhance customer engagement through exclusive events and elevated brand experiences.
Conceptualize, plan, and execute high-profile events and VIP activations to amplify customer engagement.
Oversee all aspects of event planning including venue selection, vendor negotiation, guest list management, and on-site execution.
Work close with regional and retail team to develop in-store client activations.
Ensure alignment of gifting initiatives with brand values and customer preferences.

Qualifications

At least 6 years of experience in event management within luxury sector.
Exceptional skills in written and verbal communication, as well as presentation abilities.
Proven track record in effectively managing budgets and supporting local initiatives.
Established connections with vendors and external partners.

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