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- Posted 20 May 2024
- SalaryHK$35000 - HK$45000 per month
- LocationHong Kong
- Job type Permanent
- DisciplineBanking & Financial Services
- Reference273158_1716177810
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Assistant Manager, Digital Marketing (Insurance)
Job description
Responsibilities
- Manage and drive the complete end-to-end process for integrated marketing strategies, campaigns, and product launches
- Implement a range of marketing activities to establish the brand's presence, increase traffic to the online platform, and nurture lead generation
- Oversee the production house, creative agency, and social media teams to ensure all campaign-related projects are completed according to the specified brief, on schedule, and within the allocated budget, with a emphasis on digital, ATL, and BTL tactics to drive the overall campaign
- Drive the content strategy by creating compelling content and closely monitoring its performance to enable continuous optimization
- Support the planning and execution of digital marketing campaigns across SEO, SEM, social media, display advertising, email, and content marketing, aligning them to the goals of individual projects
Requirements
- Bachlor's degree in relevant disiplines
- 5 or more years of working experience in branding or digital marketing
- Insurance experience is a must
- Fluent English, Cantonese and Mandarin
Please reach out to Kyra Li at kyra.li@ambition.com.hk if you are interested to learn more.
If this job isn't quite right for you, but you know someone who would be great at this role, why not take advantage of our referral scheme? We offer HKD1000 in Apple gift cards for every referred candidate who we place in a role. Terms & Conditions Apply. https://www.ambition.com.hk/refer-a-friend
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